Sainsbury’s Switches All Coffee Pods from Plastic to Aluminium | Packaging Strategies

2022-10-01 07:57:10 By : Ms. Cindy Kong

Sainsbury has changed its entire coffee pod range from plastic to aluminum pods, allowing customers to recycle them at home. The new aluminum packaging means the range is now fully recyclable and will help to save over 10 million pieces of plastic each year. The change is across the whole Sainsbury’s coffee pod range, helping customers up and down the country to recycle more at home.    The move comes after Sainsbury’s was the first UK retailer to label its own-brand aluminum coffee pods as recyclable last year – before this it was widely believed that aluminum coffee pods were too small to be recycled at curbside and needed to be recycled via specialist collection schemes. The rollout of the packaging change across Sainsbury’s entire coffee pod range this month means that more people than ever can recycle their coffee pods at home.   To recycle, all customers need to do is empty the pods with a teaspoon, rinse them, and simply place in their usual curbside recycling. Alternatively, they can purchase a Dualit EcoPress from Sainsbury’s in-store or online. The device is an easy way to ensure that coffee is separated and removed from the aluminum, and ready to be recycled. While not essential, the EcoPress makes it quicker and easier – helping more people to recycle.    The retailer’s move has also reduced the amount of cardboard across the range by over 20%, through changes to the box packaging as well as the cases the products are transported in.    

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